communications :: essays research papers

With communication continuing to change forms every day, we defy seen realityy different theories and explanations to try and explain communication. Communication is an interaction amidst two objects in any centering, as long as at that place is a connection between the two objects. With the ever changing theories of communication, marshal McLuhans theory of the medium is the message and his Playboy oppugn fashion a very interesting question. Why does Marshall McLuhan see the evolution of communication as a downfall to our nine as seen in the Playboy article where Adler, Johnson and Lakeoff show earthy ways communication shadow have long lasting positive effects on society? The three points that McLuhan brings up are the phonetic alphabet, extension and the electric age. This newspaper leave behind critique the different points McLuhan has made by using real(a) from Adler and Lakeoff and Johnson.The Phonetic AlphabetMarshall McLuhan has a prejudicious view towards the plan of the phonetic alphabet while Adler and Lakeoff and Johnson used the alphabet as a tool to get their theories of communication to work. An example of McLuhans wrangling is from his interview with Playboy where he said Before the invention of the phonetic alphabet, man lived in a world where all the senses were balanced and simultaneous.(McLuhan, 1995) In this recite Marshall expresses his view that before the phonetic alphabet was created man lived in a world where each sense that humans had were used evenly. promptly that the alphabet had been invented different senses were being used for different reasons and now man was not in a balance of senses. He seen this as a negative outcome, and it will effect the gardening in a negative way. On the other hand, to use this point in Adlers words different groups deal with conflicts in different ways(Adler, 2000) So the way that a culture can adapt to the living style will tell if they will be effected as McLuhan said the cultur e will be effected, and that is there senses will not be in a balance anymore. Also, in the playboy interview McLuhan states The modes of life of nonliterate people were implicit, simultaneous and discontinuous, and also far richer than those of literate man.(McLuhan, 1995) In this cite Marshall suggests that it was easier to live life by being nonliterate and except stay the way man used to be with the senses being balanced.