Swot Analysis and Confrontation Matrix Pringles

study analysis and coming upon Matrix Pringles Jesper Ferwerda IBMS Year 2 2042614 2011-2012 tabularize of Contents Introduction3 SWOT analysis Pringles4 Detailed SWOT analysis Pringles7, 8, 9 Confrontation Matrix.........................................................................................................5 Findings............................................................................................................6 Conclusion & Recommendations.................................................................................................6 Appendix.....................................................................................................7, 8, 9 Bibliography......................................................................................................10 2 Introduction Procter & Gamble Company was be in 1837, when it started as a small, family operated soap and candle company, mulish in Cincinnati, USA. Ov er the years, it managed to grow to become a worldwide company operating in many different markets. P&G currently markets more(prenominal) than 250 products, aiming at more than louvre billion consumers in 130 different countries. (DocShare) In October 1968, P&G launched Pringles.

Pringles is a brand of tater and stubble based snacks, which is currently marketed in more than maven(a) hundred xl countries and their annual sales are considered to be higher than one billion US dollar. The most significant breakthrough was in 1996, when Pringles launched the fat free snacks, which was made possible using P&Gs Olestra fat substitute. Pringles provides u! s with a company profile saying Pringles isnt just a snack. Its a way of life. Kick convention to the curb, and eviscerate your playful spirit. Everything pops with Pringles. Looking at this company profile, and their mission, saying strike every moment pop with a taste of the unlooked-for, it can safely be said that Pringles is aiming at adding a real...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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